Our Firm
Your community. Your family. Our purpose.
At TL Financial Group, we combine our retirement and comprehensive financial planning experience to help you realize the future you envision for yourself and your loved ones.
We listen to your unique situation and construct tailored strategies that protect and grow your assets through unpredictable economic times.
We are an independent advisory firm composed of a close-knit team that is completely committed to your financial and personal well-being. Our role is to be your advocate and financial educator who can support you through life’s challenges and transitions.
TL Financial Group has served clients across the country since 2003 and continues to grow year after year. Led by Tony LaJeunesse AIF ®, TL Financial Group is an independent advisory firm composed of a close-knit team that is completely committed to your financial and personal well-being. TLFG continues to grow – not only because of our dedicated team of professionals – but because of clients like you. Wherever you live – or decide to move - TLFG has the capability and reach to serve your individual needs. Please take a look at some of our statistics.
We bring a powerful perspective that comes from years of providing financial experience in our regional communities and are supported by the substantial resources of Commonwealth Financial Network®, the nation’s largest privately held Registered Investment Adviser-independent broker/dealer. Commonwealth provides access to in-depth research, a comprehensive array of tools, resources, and technology.
Planning professionals
Research analysts
Economic analysts
Compliance specialists
Planning tools
Financial technology
Practice management
Community with other independent advisors
Commonwealth has the scale, stability, and resources to help us deliver the solutions our clients need. With a staff of more than 750, Commonwealth helps approximately 2,000 independent advisors managing total client assets of more than $200 billion.1
Like TL Financial Group, Commonwealth is also independently owned and managed. This means we’re both free to allocate resources where they’re needed to benefit clients—not shareholders.
Commonwealth ranks "Highest in Independent Advisor Satisfaction Among Financial Investment Firms" in the J.D. Power 2019 Financial Advisor Satisfaction Study.2 But it's what that achievement means for our clients—on a daily basis—that makes the difference.
2 Commonwealth Financial Network® received the highest score in the independent advisor segment of the J.D. Power 2010, 2012, 2013, 2014, 2018, and 2019 Financial Advisor Satisfaction Studies of customer satisfaction among financial advisors. Visit jdpower.com/awards.
Dedicated to Service
Our mission is to serve and enrich our community by providing thoughtful leadership, our expertise, professional tailored advice, and financial education.
Core Values
Family
Communication
Community
Lifelong learning
The Ideal Relationship
Our ideal clients appreciate professional advice and our client-first philosophy: each relationship is rooted in compassion and respect. We work with individuals and families across greater metro Detroit, and the majority tend to be moderately conservative, passionate about their work and families, and fall into one of the following three categories:
- Automotive-related individuals and families. Due to our location in the heart of the automotive manufacturing community, we have extensive knowledge related to the benefits of many regional companies, including Ford, GM, Chrysler, Bosch, Visteon, and Lear.
- Pre-and post-retirees in need of a plan. Whether your goal is making the most of retirement or assuring the continued security of loved ones, we apply the highest degree of care to help you and your family benefit from your years of hard work.
- Individuals and families seeking a secure future. If you are building assets for retirement, saving for college, considering 401(k) options, concerned about income replacement, or have questions about estate planning, our holistic approach can help bring your full financial picture into focus.
Our relationship with you is the cornerstone of the work we will achieve together. Our no-fee discovery consultants give you the opportunity to determine whether our culture is a good fit for your goals and values.
Your Best Interests Come First
The benefits of working with an Accredited Investment Fiduciary® (AIF®)
Independence has always been at the core of how we conduct our services. We place your interests first, mitigating conflicts of interest or unique sales quotas.
- We have no obligations to investment product manufacturers.
- We have no cross-sell quotas or home-office directives that may lead to proprietary conflicts.
- We spend our time developing customized strategies based solely on your investment needs.
We are trained in the Center for Fiduciary Studies’ best practices, so not only are we committed to acting in your best interest, we are fully qualified to do so.